1765 Apparel Co · American-Made

Haec Est Victoria — This Is the Victory, Our Faith

$44.99

Rome crowned its victors with laurel. St. John named a different victory: faith. “For whatsoever is born of God, overcometh the world: and this is the...

Color — Black
Size Size guide

Free U.S. shipping over $55 · Printed & shipped from the USA

The Story Behind the Shirt

Rome crowned its victors with laurel. St. John named a different victory: faith. “For whatsoever is born of God, overcometh the world: and this is the victory which overcometh the world, our faith.” That is 1 John 5:4 in the Douay-Rheims; Haec est victoria is the Vulgate's Latin. Not strength, not numbers, not luck. Faith.

On the back: a plain cross glowing within a laurel wreath, a broken chain beneath it, over “HAEC EST VICTORIA.” in bold cream letters, then “THIS IS THE VICTORY, OUR FAITH.” and “1 JOHN 5:4.” in gold: the wreath won by the Cross, the chain snapped by it. On the chest: the original 1765 A Co. mark in our founder's own hand. More Christian shirts for men.

Built like a conviction: printed on the Bayside 5100 — 100% US-grown cotton, spun, knit, cut, and sewn on American soil, then printed to order in the USA. Dirt to shirt, no exceptions. Veteran-owned. Est. 1765.

  • Dirt to ShirtCotton grown, spun, knit & sewn on American soil.
  • Veteran-OwnedFounded by a combat veteran — a continuation of an oath.
  • Printed to OrderPressed in the States when you order. Built to last.

★★★★★ 5.0 average from verified buyers

  • Great apparel and great message. I purchased two shirts with the Appeal to Heaven on them and both my husband and I love them.Charlotte B., verified buyer
  • Soft material, quality construction and great logo. Love everything about this shirt.Bruce S., verified buyer
Size & Fit

Heavyweight Bayside 5100 — 6.1 oz, 100% U.S.-grown cotton, true dirt-to-shirt. Front & back print.

Fit: classic unisex cut that runs true to size. Prefer a relaxed, lived-in drape? Order one size up.

Bayside 5100 — garment measurements (inches, laid flat; per Bayside’s published spec)
SizeChest widthBody length
S1826
M2028
L2229
XL2430
2XL2631
3XL2832
Shipping & Returns

Made to order in the U.S. Production runs 5–11 business days, then 2–5 business days in transit — most orders arrive in about two weeks, and you get tracking the moment it ships. U.S. shipping starts at $5.96, calculated by weight at checkout, and is free on every order over $55. 30-day returns on unworn items — no restocking fee (customer covers return shipping).

Care

Machine wash cold, inside out. Tumble dry low. Do not iron directly on the print. Made to outlast a decade of wear.

Customer Reviews

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